Be VERY clear on your ideal customer #QuickWins
#QuickWins
Be VERY clear on your ideal customer – always have them in mind.
Increase clarity of your ideal customer (maybe you have more than 1). Keep it to two ideal customers.
This is an exercise that needs refreshing and focusing on at least every two years in your business. Think about people you have worked with in the past, who you loved, who have been an ideal fit for you and your business.
Start with these 4 questions: What you know about them? What problems do you solve for them? How do you make them feel? Where do they hang out?
All this information and knowledge is key to your marketing success.
If you want to chat it through, I’d love to do that with you! Book in for a Business Kickstart Session and get clarity and focus!
